7 Most Common Mistakes People Make with Online Marketing Videos – Part #5

common online video mistakes part 5 thumbnailThis is the 5th of 7 videos on how to avoid the common mistakes people make with online marketing videos. This short video is under 2.5 minutes and reminds you that your video doesn’t have to be perfect in order for it to be effective. The important thing is to communicate clearly with your viewers and deliver your message. This video also teaches you a few inexpensive tips on how to improve the lighting and audio in your videos.

Mistake#5: Trying to Perfect Your Video. Thinking you have to have your videos perfect will result in no videos at all! Reality check…it is NEVER going to be perfect and that’s ok. There is nothing wrong with you making mistakes and correcting yourself in front of the camera. Making mistakes just emphasizes that you are human and people can relate to you better that way.

Also, don’t worry too much about lighting or audio. As long as people can see and hear your message, you’re in good shape. If I were to give one simple lighting tip, it would be to make sure you have one light source, a basic lamp will do, directly to your left and one directly to your right (never behind you). If you would like to improve your audio, I recommend buying an inexpensive lapel (clip on) microphone plus a USB soundcard. Even thought most computers have a microphone input, the sound quality there isn’t the greatest.

By the way, the more videos you create the better you will get at it. And of course, don’t forget to have fun with it.
Do you Know of any Good Audio, Lighting, or Video Tips? I would love to hear your tips, so please feel free to share them in the comments below. We are all here to learn from each other.
P.S. Share this Tip with Your Friends: If you have enjoyed this tip, please share it with your friends on Twitter and Facebook by clicking on the buttons below. They will love you for it!
Just in Case you Missed it: You can read about the other common marketing video mistakes here.
If you are new to online video marketing and are looking for a step-by-step guide on how to get started, please don’t forget to get your 7 FREE videos on How to Create a YouTube Video to Market Your Business Online

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Written by Hani on December 8th, 2009 # Filed under Online Video, Online Video Marketing # 11 Comments #

11 Responses to “7 Most Common Mistakes People Make with Online Marketing Videos – Part #5”

  1. Hani says:

    Thanks Sonny for retweeting this post!

  2. Hani says:

    Thanks for the Tweet love…much appreciated. I’m so happy you found this series valuable. Let me know if you have any other topics you would like to learn about.

  3. Nelson says:

    Hani, thanks for creating this video series. Will be sending your link to my list. Thanks for the value and wish you continued success.

  4. Hani says:

    Hey Nelson…thank you so much for dropping by. I’m so happy that you are enjoying the series so far. There are two more videos to come and I want to get them out to everyone before the end of the year. You really won’t want to miss the last one….I’m so pumped about it. It is really a HUGE time saver! Stay tuned.

  5. Ron Mourra says:

    Hani Great Video once again! Loving the series. You have helped me start my Fitness Blog and your tips helped me build my list up to 100. Keep up the great content as there is so much value in your Videos!

  6. Hani says:

    Thanks Ron! I love what you are doing with your videos…they are so well done, provide excellent content, and are always entertaining! Keep up the great work and in no time you’re newsletter list will be up to 1000!

    Hani

  7. That’s a new one for me thanks. You are correct sir good quality Audio is very important. Note the zi8 is the only pocket cam with an external mic input.

    But Hani you’re absolutely right, don’t let anything get in your way of shooting and uploading videos.

    Thanks Hani.

  8. Hani says:

    Hey Andrew…it’s awesome of you to drop in. Actually the newest version of the Creative Vado HD pocket camera (3rd Generation) also has an external mic input which is the key to great audio. My brother just picked one up recently and the next time I see him I will tested out the external mic on that camera and let you guys know how it sounds.

  9. Hani says:

    Here is a clip recorded on a Vado HD Generation 3 with an external microphone. It’s quite impressive considering it was filmed outside with a lot of wind!

    http://www.buildmourramuscle.com/working-out-outside-brilliant-bench-circuit/

    Make sure you watch the entire video…near the end, the microphone drops and the audio gets slightly worse.

  10. Phil Benoit says:

    I think one of the keys with the audio and using the lapel mic’s is placement. Keeping it high but not to high. To high and it can sound distorted and no better than before, to low and again no better than before.

    Its amazing how a poor picture with great audio can still be acceptable to the viewer.

    Would love to get your thoughts on mic placement.

  11. Hani says:

    Hey Phil,

    Thanks for the awesome feedback and tips on audio. You’re right…audio is more important the the picture. It doesn’t seem logical at first, but people do still watch videos with poor video quality but awesome audio quality. I find that some times I open up a video and just listen to the audio while I surf the web, check my email, etc.

    I usually place the lapel mic on my the collar or my shirt or close to my neck. That works well for me because I typically record my videos in my office while I’m sitting down, with very little movement, unless I had too much coffee that morning :)

    Thanks again for the excellent tips and look forward to seeing you again on the blog.

    Cheers,
    Hani

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