Comments on: 7 Most Common Mistakes People Make with Online Marketing Videos – Part #4

By: Hani

Hani — Thu, 27 May 2010 04:51:28 +0000

Excellent point Phil! Getting (and keeping) the viewer’s attention is extremely important. My experience, as a online video content producer and a online video viewer, taught me that videos in the 1 to 2 minute range are perfect for marketing type videos and videos in the 3 to 5 minute range are perfect training type videos.

By: Phil Benoit

Phil Benoit — Fri, 21 May 2010 08:26:53 +0000

Thanks for the comments Hani, the I WANT IT NOW issue can be used to the advantage of the online video creator, make the video shorter and cut to the chase.

By: Hani

Hani — Sat, 15 May 2010 15:53:21 +0000

Hey Phil,

It’s awesome of you to drop by and give us your expert opinion on this awesome topic of online video I (and others here) do really appreciate learning from each other. You make a fantastic point about viewer retention. We live is a world of “I want it NOW” so if you don’t tell people what your video is about in the first few seconds, they won’t stick around to find out.

P.S – I checked out your blog and it has some great video information as well!

Hani

By: Phil Benoit

Phil Benoit — Sat, 15 May 2010 05:58:07 +0000

One tip I recently picked up was around YouTube watching. Some stats have come out about viewer drop of rates, suggesting that people are leaving you videos as quickly as 15 – 20 seconds into the clip.
My key take away from this, start the video with the simple statement “Hi Im Phil Benoit and in this video im going to….” I think this has a lot of power and I will be testing online over the coming months with my clients.

Again thanks for sharing all the great information about online video, the more people know the more they will understand how important this medium will be for business in the future.

By: Hani

Hani — Tue, 08 Dec 2009 21:09:23 +0000

Thanks Jason….and welcome to my site. Since people’s schedules are so busy these days, I like to teach in small bite-size amounts at a time so people don’t get overwhelmed. Each tip I present is doable within a day. Please do drop by more often and I hope I can inspire you to create videos on your blog really soon.

P.S – I constantly learn something from your Internet Marketing Blog: http://www.jasonbetter.com. Keep those amazing tips coming!

Hani

By: Jason

Jason — Tue, 08 Dec 2009 13:54:47 +0000

Hani,

You have a seriously
sweet site here. This
rocks.

And I like your strategy
too. The way you break this
into a series of videos.

Constantly amazed by the
people who visit my blog.

This rocks.